E.L. James Just Pulled a Beyonce (Kinda)

Y’all know I’m not a fan of the works of E.L. James, but she’s got some confidence.

Earlier this week it was announced that she’d be releasing a new book from the perspective of Christian Grey. You’re probably thinking that we could have expected that. I guess that’s true, but the kicker is that the book will be released later this month!

I’ve seen a number of authors announce new books via Twitter or Facebook or a press release, and each time the date was months into the future. I’m talking like nine or ten. And I see that as pretty normal because books are often announced before there’s a final product. But I can’t say that I’ve ever seen an author do this before. A couple of weeks is no time for publicity, though just about every book news site has already written about her new book. And it’s also probably not a scary thought to do this when you’ve already sold 98625398916635 books, right?

I think this was an interesting move by James and her publisher, but at the end of the day there’s almost no risk involved for her.

Oh, and Beyonce released an album a little while back in a similar manner. Now you understand the reference.

What do you think of James releasing a new book in her series from the perspective of Christian Grey with no time for publicity?

PS: It’s already #1 on Amazon.

Have you watched my first YouTube video yet!? You can do so here.


On this day in 2014 I published How Important is a Creative Writing Degree?.

 

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