The Top Super Bowl Commercials From Yesterday

The final numbers aren’t quite in yet, but Super Bowl 51 was the most watched TV program in the United States since last year’s big game. It featured a comeback the football world has never seen in the final game of the year.

But this is about the commercials. There were plenty of typical, mediocre commercials that no one remembers less than 24 hours after the game. And then there are these.

84 Lumber

The company paid $15 million to air 90 seconds of this ad. Fox forced them to alter it because they claimed it to be too controversial. The end result is the best super bowl ad I’ve ever seen. Few words are spoken, but the message could not be more clear.


Coca-Cola

We’ve grown to expect Coca-Cola to wow us just about every year with their super bowl commercials, but they did something I don’t think I’ve seen recently. They aired the same exact commercial they aired during last year’s game. Showing Americans of different faiths, races, and ethnicities. It couldn’t be more relevant.


Airbnb

A newcomer that made a real statement. The world is diverse, and we should all have a more inclusive mindset. The message of this ad.


Audi

I’m used to Audi’s ads showcasing their vehicles with sharp turns and flashy designs. I’m NOT used to the company using it’s minute of super bowl ad time to show its support for equal pay for equal work. Heck, I can’t remember an ad proclaiming such a statement that wasn’t for a political candidate. I love it.


This list is by no means exhaustive. There were several ads that aired last night I enjoyed, but these were the ones that stood out to me. People are so quick to say things are anti-this or pro-that, right? Because if you’re for something then you must be against something else. Since when are messages of diversity and inclusiveness anything but American?

Did you have any favorite ads from last night?

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The Lack of Diversity in my Reading

Photo Credit: Valparaiso, IN

Before I continue with this post, I’d like to let you know that I’ll be talking about the lack of racial diversity in my reading. But I know that some people see anything Race related and automatically turn away, which is why I left it out of the title. The topic of racial diversity in publishing will NOT be discussed. This time. We’re strictly talking about my reading. Let’s begin.

One more point that I need to make before moving on is that in no way am I saying that these books, authors, or series are any less worthy of reading. We’re talking about me.

I’ve talked quite a bit about my reading habits on here. I mean, I have three different pages that are dedicated to books I’ve already read or want to in the future. And obviously reading is a big part of any discussion about books, so it makes sense to devote a good amount of space on here to my reading. But I realized something earlier today that I honestly hadn’t noticed before. It was something of a shock, actually. A huge percentage of the books I read not only have White protagonists, but they’re written by White authors. I can assure you that this was not done on purpose. That would be me saying that protagonists or authors of another Race are less worthy of reading. Absolutely not. I’m Mexican! Yes, I realize that in itself does not mean much, but I’m a Mexican author too. I want EVERYONE to read my books. And quite honestly, I believe my audience to be middle-aged, educated, White women. This is based off of the author events I’ve attended for writers in my genre. I saw the same person in the audience over and over again. I can tell you for certain that I was the youngest at every event I attended. By decades.

Anyway, let’s get back on topic. Let me tell you about some of the series and authors I read.

Authors

James Patterson – White

Suzanne Collins – White

Lee Child – White

Steve Hamilton – White

Robert B. Parker – White

Robert Crais – White

You get the point. There are more but it is not MOSTLY the same, it is EXACTLY the same. There is one author out of all of my books who is not White. Michele Martinez. I do have all of her books, but she only has four. Now let’s look at the protagonists I read.

Series

Spenser – White

Katniss Everdeen – White

Harry Bosch – White

Elvis Cole – White

Kinsey Millhone – White

Alex McKnight – White

Merci Rayborn – White

There are a whopping two series I read that revolve around non-White protagonists. Alex Cross, who is African-American. And Melanie Vargas. This is disappointing to me. Quite so.

I can guarantee that the Race of the main character is never once mentioned in any of these series, except for Alex Cross and Melanie Vargas. It’s not mentioned because it’s so obvious to the reader that it never needs to be mentioned.

I love all of the authors I’ve listed, all of them. Their books and writing and careers all speak for themselves. But I can’t wrap my head around the fact that I consider myself an avid reader and yet, it would appear that I’m an avid reader of the exact same thing over and over again. I’m sure plenty of readers are the same way, but I don’t want that to be the case with me. I want to be a well-rounded reader because there are plenty of great writers out there who are worthy of reading but may not be well known. It’s time for me to make an effort to read more books that follow a Black protagonist or Mexican or whomever, along with the series I already enjoy.

And the absolute worst part of all this, and I do mean the worst, is that I wrote a protagonist who is me in every aspect…except Race. And I’ll even tell you why. Because I thought him being White would attract more readers than him being Mexican. I sincerely love Andrew and the character I’ve created, but I HATE that I did that. Hate it. I don’t know if this is me conforming to the publishing industry or what, but I need to figure out whether I want to write the stories I want to write or whether I’m writing what I think might get me published one day. They may or may not be the same thing. Which is unfortunate.

I know my posts are typically witty, funny, and informative, but this was a post I needed to write for me.

Thanks for reading.

I ask that you glance over at your bookshelf and see if you find the same problem I did.