James Patterson Just Dominates Everything

We’ve all at least heard of book trailers, right? Well James Patterson just takes them to a whole new level. To me, book trailers are almost always the same. Book cover. Voice actor saying something relevant to the story. There’s not much else. Sometimes you’ll have the author either in the actual trailer or doing the narration. This is Patterson’s most recent one:

There’s not much to it. It caught my attention, but I’m biased because I very much enjoy reading his Alex Cross novels. So why am I talking about James Patterson dominating anything when this trailer only shows 665 views on YouTube? Because it was on network TV. That’s right, James Patterson’s book trailer was on network TV.

I’d say I’ve seen less than a dozen book trailers ever. Why is that? Mostly because I have no real interest in them, but also because they’re hidden. You can probably find them on YouTube if that’s what you’re looking for, but I’m not.

The point of this post is to say that there are plenty of mega bestselling authors writing today, and I’d never seen any one of them show their book trailer on TV. I think there’s a book thing on C-SPAN or something once a week? And perhaps they show book trailers on there? But I’m talking about channels people actually watch.

Have you ever seen a book trailer on TV? Even if it’s C-SPAN.


On this day in 2014 I published Why I Don’t Write Book Reviews.

 

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E.L. James Just Pulled a Beyonce (Kinda)

Y’all know I’m not a fan of the works of E.L. James, but she’s got some confidence.

Earlier this week it was announced that she’d be releasing a new book from the perspective of Christian Grey. You’re probably thinking that we could have expected that. I guess that’s true, but the kicker is that the book will be released later this month!

I’ve seen a number of authors announce new books via Twitter or Facebook or a press release, and each time the date was months into the future. I’m talking like nine or ten. And I see that as pretty normal because books are often announced before there’s a final product. But I can’t say that I’ve ever seen an author do this before. A couple of weeks is no time for publicity, though just about every book news site has already written about her new book. And it’s also probably not a scary thought to do this when you’ve already sold 98625398916635 books, right?

I think this was an interesting move by James and her publisher, but at the end of the day there’s almost no risk involved for her.

Oh, and Beyonce released an album a little while back in a similar manner. Now you understand the reference.

What do you think of James releasing a new book in her series from the perspective of Christian Grey with no time for publicity?

PS: It’s already #1 on Amazon.

Have you watched my first YouTube video yet!? You can do so here.


On this day in 2014 I published How Important is a Creative Writing Degree?.