Remember this post from a couple months ago? I talked about Swoon Reads, a publisher that put the power of publishing in your hands by allowing you to comment on and rate excerpts of books yet to be published. Based on the feedback received, the company would then choose which titles to ultimately publish. Well Amazon has gotten in on the fun with Kindle Scout, which just launched last week.
The premise is essentially the same as the publisher I mentioned above and in my previous post. Authors submit a never before published manuscript. Readers can read an excerpt within 30 days. Readers can nominate up to three books during the 30 day period and change their nominations at any time. Then, once the period is up Amazon will tally the nominations and decide which title(s) to publish.
But Amazon has upped the stakes just a bit. First, if your book is chosen for publishing you’ll receive a $1500 advance. You might think that is quite small, but you’re not getting any advance by self-publishing and most traditional publishers offer debut authors little to no advance because you’re unlikely to make it back for them. So you get the nice little advance AND you get Amazon marketing. I think this may be the bigger deal of the two. A quick example of an author who I think has seen major benefits of Amazon marketing is Marcus Sakey. His first few books were published by major publishers and all well received, but they all have less than 100 reviews on Amazon. Which isn’t many. His two most recent books have been published by Thomas and Mercer (an Amazon company) and they have 1492 and 435 reviews, respectfully. If a book has that many reviews, then it’s sold a few more.
Also, the author will receive 50 percent e-book royalties, which is right in the middle of traditional and self-publishing.
But Kindle Scout of course has its doubters. I’ve read people saying that the books will be low quality. That it’s dumb because Amazon ultimately makes the publishing decision rather than the readers. These arguments are hardly valid. Low quality books are published every year by traditional publishers. It’s not about quality, everyone knows it’s about what they think will sell more books. And second, every publisher decides which titles will or won’t be published. This isn’t new.
I think there are some people out there who will hate any program that Amazon comes up with just for the sake of doing so. CreateSpace. KDP. Kindle Unlimited. Kindle Scout. It doesn’t matter, they just dislike whatever Amazon comes up with because they think that’s what they’re supposed to do. Well I don’t. I think it would be fun to take part in something like this. And if you nominate a book that is ultimately chosen for publishing, then you get a free Kindle copy of the finished product. Kindle Scout adds books everyday in all genres.
What do you think? A $1500 advance and Amazon marketing if you write a book that readers on Kindle Scout like. I say sign me up.
You can watch a Kindle Scout video and take a look at some unpublished manuscripts here.